Chicken Big Mac Coming to US McDonald’s Locations #

McDonald’s is set to introduce the Chicken Big Mac to its US menu for a limited time starting October 10. This sandwich, which has already seen success in other countries, replaces the traditional beef patties with two tempura chicken patties while retaining the classic Big Mac elements such as special sauce, pickles, shredded lettuce, and American cheese.

The fast-food giant has been focusing on expanding its chicken offerings, as chicken sales have now reached parity with beef sales in its restaurants. This move is part of a strategy to boost sales and attract customers in a challenging market environment.

The Chicken Big Mac has previously been released in other countries, including a highly successful but brief appearance in the UK and Ireland. It was also tested in select US locations to gather customer feedback.

This launch comes at a time when fast-food chains are facing challenges due to changing consumer behavior. With diners eating out less frequently and spending less when they do, companies are introducing new items, value meals, and promotions to stimulate sales.

In addition to the Chicken Big Mac, McDonald’s is testing other new products, including a burger called the Big Arch in Canada, which could potentially be introduced to the US market if successful.

The company is also maintaining its $5 meal deal on menus until December, likely in response to consumer demand for value options in the face of economic pressures.

As the fast-food industry continues to adapt to changing market conditions, McDonald’s will be closely watching the performance of the Chicken Big Mac and other new offerings to guide its future menu strategies.